,i #aai? ,,congress #b;d ,session ,h4 ,r4 #ajadf ,,9 ,,! ,,h\se ,,( ,,repres5tatives ,augu/ #bd1 #bjbf,mr4 ,magaz9] 7= himself & ,ms4 ,norton7 introduc$ ! foll[+ bill2 :i* 0 ref]r$ to ! ,committee on ,en]gy & ,comm]ce ,a ,,bill ,to require a cov]$ tool to disclose :5 ! cov]$ tool provides sponsor$ cont5t1 & = o!r purposes4 #a4 ,%ort title ,?is ,act may be cit$ z ! ,,ai ,adv]tis+ ,disclosure ,act4 #b4 ,disclosure requirem5ts2 prohibitions 7a7 ,m&atory disclosure requirem5ts 7#a7 ,9 g5]al ,a cov]$ entity %all disclose :5 ! response ( a cov]$ tool-- 7,a7 m5tions1 recomm5ds1 pres5ts1 or favorably m5tions a product1 s]vice1 or entity pursuant to a comm]cial arrangem5t1 reg>dless ( :e!r ! us] explicitly reque/$ a product recomm5dation2 7,b7 is g5]al 9 nature & influ5c$ by a comm]cial arrangem5t1 includ+ ?r\gh a br&-specific m5tion1 rank+1 or omission emb$d$ )9 advice1 h[-to1 or in=mational response n fram$ z product qu]ies2 7,c7 is g5]at$ us+ a sy/em prompt1 retrieval-augm5t$ g5]ation s\rce1 or f9e-tun+ data t has be5 provid$ or fund$ by a ?ird p>ty "u a comm]cial arrangem5t2 or 7,d7 conta9s an affiliate l9k or ref]ral code1 :e!r emb$d$ or app5d$4 7#b7 ,=ms ( disclosure ,a disclosure "u p>agraph 7#a7 %all be z foll[s3 7,a7 ,cle> & conspicu\s1 visible )\t scroll+1 9 pla9 language1 & provid$ ) or be=e ! display ( relevant cont5t4 7,b7 ,id5tify ! specific nature ( ! relation%ip 7su* z a paid promotion1 sponsor$1 or affiliate p>tn]%ip74 7,c7 ,reta9$ if ! conv]sation is sav$1 export$1 or %>$4 7,d7 ,n obscur$ by design1 color1 font size1 or placem5t4 7,e7 ,) reg>d to a voice-bas$ cov]$ tool1 deliv]$ )\t any audio effect t r$uces sali5ce 7su* z a l[] volume or pit* %ift74 7b7 ,prohibit$ practices ,a cov]$ entity may n all[ a cov]$ tool to d ! foll[+3 7#a7 ,in/ruct an ,,ai sy/em to d5y be+ ,,ai or be 9 a comm]cial relation%ip1 :5 directly ask$4 7#b7 ,use design patt]ns t obscure or m9imize requir$ disclosures4 7#c7 ,pres5t sponsor$ cont5t z ! product ( organic ,,ai reason+ :5 ! cont5t is n4 7c7 ,op]ator obligations 7#a7 ,comm]cial arrangem5t regi/ry requir$ ,a cov]$ entity %all ma9ta9 an int]nal regi/ry ( ea* ?ird-p>ty comm]cial arrangem5t t influ5ces ,,ai-g5]at$ cont5t1 updat$ 9 real "t4 7#b7 ,requirem5t to confirm comm]cial arrangem5t ,a cov]$ entity %all provide a us] ) ! ability to ask1 9 a giv5 session or conv]sation1 :e!r any response ! us] receiv$ 0 subject to a comm]cial arrangem5t4 7d7 ,,ftc rulemak+ au?ority ,n lat] ?an #ahj days aft] ! date ( ! enactm5t ( ?is ,act1 & e #c ye>s !reaft] 7to acc\nt = *anges 9 ,,ai te*nology71 ! ,commission %all issue regulations1 "u section #eec ( title #e1 ,unit$ ,/ates ,code1 z ! ,commission det]m9es necess>y to c>ry out ! provisions ( ?is ,act4 7e7 ,en=cem5t by ,f$]al ,trade ,commission 7#a7 ,unfair or deceptive acts or practices ,a violation ( ?is section or a regulation promulgat$ "u ?is section %all be treat$ z a violation ( a regulation "u section #ah7;a77#a77;,b7 ( ! ,f$]al ,trade ,commission ,act 7#ae ,u4,s4,c4 #eg;a7a77#a77;,b77 reg>d+ unfair or deceptive acts or practices4 7#b7 ,p[]s ( ,commission ,! ,f$]al ,trade ,commission %all en=ce ?is section & any regulation promulgat$ "u ?is section 9 ! same mann]1 by ! same means1 & ) ! same jurisdiction1 p[]s1 & duties z ?\gh all applicable t]ms & provisions ( ! ,f$]al ,trade ,commission ,act 7#ae ,u4,s4,c4 #da et seq47 7 incorporat$ into & made a "p ( ?is section4 ,any p]son :o violates ?is section or a regulation promulgat$ "u ?is section %all be subject to ! p5alties & entitl$ to ! privileges & immunities provid$ 9 ! ,f$]al ,trade ,commission ,act4 7f7 ,actions by ,/ates 7#a7 ,9 g5]al ,9 any case 9 :i* ! attorney g5]al ( a ,/ate1 or an (ficial or ag5cy ( a ,/ate1 has reason to believe t an int]e/ ( ! resid5ts ( su* ,/ate has be5 or is ?reat5$ or adv]sely affect$ by an act or practice 9 violation ( ?is section or a regulation promulgat$ "u ?is section1 ! ,/ate1 z p>5s patriae1 may br+ a civil action on behalf ( ! resid5ts ( ! ,/ate 9 an appropriate ,/ate c\rt or an appropriate di/rict c\rt ( ! ,unit$ ,/ates to-- 7,a7 enjo9 su* act or practice2 7,b7 en=ce compliance ) su* subsection or su* regulation2 7,c7 obta9 damages1 re/itution1 or o!r comp5sation on behalf ( resid5ts ( ! ,/ate2 or 7,d7 obta9 su* o!r legal & equitable relief z ! c\rt may consid] to be appropriate4 7#b7 ,notice ,be=e fil+ an action "u ?is subsection1 ! attorney g5]al1 (ficial1 or ag5cy ( ! ,/ate involv$ %all provide to ! ,f$]al ,trade ,commission a writt5 notice ( su* action & a copy ( ! compla9t = su* action4 ,if ! attorney g5]al1 (ficial1 or ag5cy det]m9es t x is n feasible to provide ! notice describ$ 9 ?is p>agraph be=e ! fil+ ( ! action1 ! attorney g5]al1 (ficial1 or ag5cy %all provide writt5 notice ( ! action & a copy ( ! compla9t to ! ,f$]al ,trade ,commission imm$iately ^u ! fil+ ( ! action4 7#c7 ,au?ority ( ,f$]al ,trade ,commission 7,a7 ,9 g5]al ,on receiv+ notice "u p>agraph 7#b7 ( an action "u ?is subsection1 ! ,f$]al ,trade ,commission %all h ! "r-- 7i7 to int]v5e 9 ! action2 7ii7 ^u s int]v5+1 to be he>d on all matt]s aris+ !re92 & 7iii7 to file petitions = appeal4 7,b7 ,limitation on ,/ate action :ile ,f$]al action is p5d+ ,if ! ,f$]al ,trade ,commission or ! ,attorney ,g5]al ( ! ,unit$ ,/ates has in/itut$ a civil action = violation ( subsection 7a7 or a regulation promulgat$ "u su* subsection 7ref]r$ to 9 ?is subp>agraph z ! ,f$]al action71 no ,/ate attorney g5]al1 (ficial1 or ag5cy may br+ an action "u ?is subsection dur+ ! p5d5cy ( ! ,f$]al action aga9/ any def5dant nam$ 9 ! compla9t 9 ! ,f$]al action = any violation ( su* subsection or regulation alleg$ 9 su* compla9t4 7#d7 ,rule ( con/ruction ,= purposes ( br++ a civil action "u ?is subsection1 no?+ 9 ?is section may be con/ru$ to prev5t an attorney g5]al1 (ficial1 or ag5cy ( a ,/ate f ex]cis+ ! p[]s conf]r$ on ! attorney g5]al1 (ficial1 or ag5cy by ! laws ( su* ,/ate to conduct inve/igations1 adm9i/] oa?s & affirmations1 or compel ! att5dance ( witnesses or ! production ( docum5t>y & o!r evid5ce4 7g7 ,private "r ( action 7#a7 ,9 g5]al ,a p]son injur$ by an act or practice 9 violation ( ?is section or a regulation promulgat$ "u ?is section may br+ 9 an appropriate ,/ate c\rt or an appropriate di/rict c\rt ( ! ,unit$ ,/ates-- 7,a7 an action to enjo9 ! violation2 7,b7 an action to recov] damages = actual monet>y loss f ! violation1 or to receive up to #a1jjj 9 damages = ea* su* violation1 :i*ev] is great]2 or 7,c7 bo? su* actions4 7#b7 ,willful or kn[+ violations ,if ! c\rt f9ds t ! def5dant act$ willfully or kn[+ly 9 committ+ a violation describ$ 9 p>agraph 7#a71 ! c\rt may1 9 its discretion1 increase ! am\nt ( ! aw>d to an am\nt equal to n m ?an #c times ! am\nt available "u p>agraph 7#a77;,b74 7#c7 ,co/s & attorney's fees ,! c\rt %all aw>d to a prevail+ pla9tiff 9 an action "u ?is subsection ! co/s ( su* action & reasonable attorney's fees1 z det]m9$ by ! c\rt4 7#d7 ,limitation ,an action may be comm5c$ "u ?is subsection n lat] ?an #b ye>s aft] ! date on :i* ! p]son fir/ discov]$ or _h a reasonable opportunity to discov] ! violation4 7#e7 ,nonexclusive rem$y ,! rem$y provid$ by ?is subsection %all be 9 addition to any o!r rem$ies available to ! p]son4 7h7 ,def9itions ,9 ?is section3 7#a7 ,,ai ,! t]m ,,ai has ! mean+ giv5 t t]m 9 section #ejjb ( ! ,national ,artificial ,intellig5ce ,initiative ,act ( #bjbj 7#ae ,u4,s4,c4 #idja74 7#b7 ,,ai *atbot ,! t]m ,,ai *atbot means any s(tw>e sy/em t uses a l>ge language model or simil> te*nology to g5]ate conv]sational responses to us] qu]ies t is made available to ! public4 7#c7 ,comm]cial arrangem5t ,! t]m comm]cial arrangem5t means an ex*ange ( money1 data1 pref]5tial access1 or o!r consid]ation t influ5ces ! cont5t ( an ,,ai-g5]at$ response4 7#d7 ,cov]$ entity ,! t]m cov]$ entity means any p]son1 company1 or organization t deploys or op]ates a cov]$ tool = consum]-fac+ use ) m ?an #ej1jjj mon?ly active us]s4 7#e7 ,cov]$ tool ,! t]m cov]$ tool-- 7,a7 means an ,,ai int]active comput] s]vice or s(tw>e application t-- 7i7 g5]ates responses t are n fully pr$et]m9$2 & 7ii7 accepts op5-end$ natural-language or multimodal us] input & produces adaptive or context-responsive output2 & 7,b7 includes an ,,ai *atbot & a g5]ative se>* syn!sis feature4 7#f7 ,g5]ative se>* syn!sis feature ,! t]m g5]ative se>* syn!sis feature-- 7,a7 means any feature ( an onl9e se>* eng9e or in=mation-retrieval s]vice t uses a l>ge language model or simil> te*nology to produce1 9 response to a se>* by ! us]1 a syn!siz$ n>rative answ]1 summ>y1 or recomm5dation t is display$ to ! us] 9 lieu (1 or m prom95tly ?an1 ! rank$ li/ ( hyp]l9ks to ?ird-p>ty s\rces t ! s]vice w\ld o!rwise return2 & 7,b7 includes any feature t g5]ates ! answ]1 summ>y1 or recomm5dations describ$ 9 subp>agraph 7,a7 automatically z "p ( a /&>d results page1 reg>dless ( :e!r ! us] sep>ately reque/$ a summ>y & :e!r s\rce citations accompany ! g5]at$ output4 7#g7 ,sponsor$ cont5t ,! t]m sponsor$ cont5t means an ,,ai-g5]at$ response t-- 7,a7 m5tions1 recomm5ds1 or promotes a specific product1 s]vice1 or entity2 & 7,b7 is produc$ 9 :ole or 9 "p due to a comm]cial arrangem5t betwe5 ! cov]$ entity & a ?ird p>ty4 7#h7 ,/ate ,! t]m ,/ate means ea* ( ! sev]al ,/ates1 ! ,di/rict ( ,columbia1 ea* commonweal?1 t]ritory1 or possession ( ! ,unit$ ,/ates1 & ea* f$]ally recogniz$ ,indian ,tribe4 7#i7 ,voice-bas$ cov]$ tools ,! t]m voice-bas$ cov]$ tools means a cov]$ tool t deliv]s responses prim>ily ?r\gh ,,ai-g5]at$ spee*4 7i7 ,relation to o!r laws 7#a7 ,rule ( con/ruction ,no?+ 9 ?is section may be con/ru$ to limit ! au?ority ( ! ,commission1 ! ,f$]al ,communications ,commission1 or ,/ate consum] protection ag5cies4 7#b7 ,preemption ,?is section does n preempt a ,/ate law t provides great] consum] protection relat$ to a cov]$ tool4 7j7 ,effective date ,?is section %all take effect #ab mon?s aft] ! date ( ! enactm5t ( ?is section4