,,ii #aahth ,,congress #b;d ,session ,s4 #dhch ,,in ,,the ,,senate ,,of ,,the ,,united ,,states ,july #cj1 #bjbd,mr4 ,kelly 7for himself and ,mr4 ,rounds7 introduced the following bill2 which was read twice and referred to the ,committee on ,commerce1 ,science1 and ,transportation ,a ,,bill ,to direct the ,secretary of ,commerce to develop a national strategy regarding artificial intelligence consumer literacy and conduct a national artificial intelligence consumer literacy campaign4 #a4 ,short title ,this ,act may be cited as the ,consumer ,literacy and ,empowerment to ,advance ,responsible ,navigation of ,artificial ,intelligence ,act or the ,consumers ,,learn ,,ai ,act4 #b4 ,findings ,congress finds the following3 7#a7 ,artificial intelligence is being incorporated into progressively more products and services that affect the lives of individuals across the ,united ,states every day4 7#b7 ,artificial intelligence technology has the potential to benefit consumers-- 7,a7 in terms of increased efficiency2 7,b7 in areas such as automation1 personalized learning1 entertainment1 problem solving1 and more2 and 7,c7 with respect to future advances yet to be invented4 7#c7 ,consumers require new skill sets and guidance on best practices to make effective use of artificial intelligence products and services4 ,a lack of familiarity with new technology can create barriers to its adoption and trust4 ,an understanding of the strengths and limitations of artificial intelligence technologies can enable consumers to make informed decisions about when and where to employ artificial intelligence products and services4 7#d7 ,consumer education can supplement1 although not replace1 the responsibility of developers and deployers of artificial intelligence products and services to ensure their safety and efficacy and to provide product-specific consumer guidance about recommended uses as well as inappropriate or unsafe uses4 #c4 ,definitions ,in this ,act3 7#a7 ,artificial intelligence ,the term artificial intelligence means an engineered system that can1 for a given set of human-defined objectives1 generate output such as content1 predictions1 recommendations1 or decisions that influence people or environments4 7#b7 ,artificial intelligence consumer literacy ,the term artificial intelligence consumer literacy means an understanding of the capabilities and limitations of different kinds of artificial intelligence1 and the ability to understand and use information provided about products and services that employ artificial intelligence1 to support safe and responsible decisions about exposure to and the acquisition and use of such products and services4 7#c7 campaign ,the term campaign means the artificial intelligence literacy national public service campaign described in section #d7;c77#b74 7#d7 ,consumer ,the term consumer means any individual1 including a small business owner1 within the territorial jurisdiction of the ,united ,states who is offered1 purchases1 transacts1 or contracts for the purchase or transaction of any goods1 merchandise1 or services that the individual does not intend to offer for resale in the ordinary course of the individual's trade or business4 7#e7 ,secretary ,the term ,secretary means the ,secretary of ,commerce4 #d4 ,artificial intelligence consumer literacy national strategy and campaign 7a7 ,in general ,the ,secretary shall develop a national strategy and public campaign materials and take such action as the ,secretary deems necessary to create1 improve1 or augment the artificial intelligence consumer literacy programs and materials of the ,federal ,government1 including curricula for all people of the ,united ,states4 7b7 ,national strategy 7#a7 ,in general ,the ,secretary shall-- 7,a7 not later than #f months after the date of enactment of this ,act1 develop a multilingual national strategy to promote artificial intelligence consumer literacy among all consumers1 informed by the report described in subsection 7d77#a72 7,b7 consult with ,federal agencies and ,state1 local1 ,tribal1 and territorial governments1 and private1 nonprofit1 and public institutions that the ,secretary identifies as having relevant expertise pursuant to paragraphs 7#b7 and 7#c7 of subsection 7e72 7,c7 consult the ,administrator of the ,small ,business ,administration to develop strategy elements relevant to small business owners1 and in the creation and implementation of the national strategy2 7,d7 consider the specific needs of different demographics1 regions1 and economies that may interact with artificial intelligence products and services in different ways2 and 7,e7 coordinate ,federal efforts to implement the national strategy and campaign4 7#b7 ,strategy ,the national strategy developed pursuant to paragraph 7#a7 shall-- 7,a7 support current and future consumers of artificial intelligence services and products with the information needed to decide whether and when to employ such products and services2 7,b7 develop methods to enhance the general understanding of the capabilities and limitations of artificial intelligence products and services offered to consumers2 7,c7 employ a national public service campaign to develop and disseminate materials to all communities in the ,united ,states2 and 7,d7 consider additional strategies such as prize competitions1 newsletters1 and other ways to engage the public and enable messages to reach consumers in local1 community-specific ways4 7#c7 ,areas of emphasis ,the national strategy shall emphasize1 among other elements1 information that ensures consumers have-- 7,a7 a basic understanding of-- 7i7 artificial intelligence and its uses in daily life2 7ii7 the capabilities and limitations of artificial intelligence consumer products and services1 including what questions to ask of a provider of such products or services to gain that understanding2 and 7iii7 artificial intelligence tasks 7including classification1 prediction1 product recommendation1 autonomous decision making1 voice dictation and machine translation1 and the generation of content such as text1 image1 video1 or speech7 and how such tasks involve different capabilities1 benefits1 and risks2 7,b7 an awareness of-- 7i7 best practices for the protection of personal data and personal identifying information2 7ii7 legal considerations in the consumer use of artificial intelligence consumer products and services2 and 7iii7 common attempts to employ content that is generated or modified by artificial intelligence tools to deceive or defraud consumers2 and 7,c7 other artificial intelligence consumer literacy skills identified for emphasis by the ,secretary4 7#d7 ,use cases ,the ,secretary shall1 in consultation with officials the ,secretary identifies as having relevant expertise pursuant to paragraphs 7#b7 and 7#c7 of subsection 7e71 create specialized use cases to address artificial intelligence consumer literacy for tasks such as those described in paragraph 7#c77;,a77iii7 as they manifest in domains such as personal finance1 healthcare recommendations1 communication1 creative works1 and business management and operations across a range of contexts such as mobile device applications1 computer software1 and internet platforms4 7#e7 ,briefing to ,congress ,not later than #cj days after completing the national strategy1 the ,secretary shall provide a briefing to ,congress on such strategy4 7#f7 ,national strategy review ,the ,secretary shall1 not less than annually1 review the national strategy developed under this subsection and make such changes and recommendations as the ,secretary deems necessary4 7c7 ,development and dissemination of national public service campaign materials 7#a7 ,in general ,not later than #abj days after the national strategy described in subsection 7b7 is completed1 the ,secretary shall-- 7,a7 develop materials to promote artificial intelligence consumer literacy2 7,b7 disseminate such materials to the general public2 and 7,c7 create a website where such materials will be published4 7#b7 ,national public service campaign 7,a7 ,in general ,the ,secretary shall develop1 in consultation with nonprofit1 public1 and private organizations1 especially those with access to local communities and that are well qualified by virtue of their experience in the safe and responsible use of artificial intelligence1 an artificial intelligence consumer literacy national public service campaign that is consistent with the national strategy described in subsection 7b74 7,b7 ,availability of campaign materials ,the ,secretary-- 7i7 shall-- 7,i7 make publicly available on the website created pursuant to paragraph 7#a77;,c7 any educational materials developed as part of the campaign2 7,,ii7 distribute core messaging materials of the campaign to the public using multiple channels of communication1 including through the use of television1 radio1 and internet platforms and advertisements on such platforms2 and 7,,iii7 coordinate with the ,administrator of the ,small ,business ,administration on the distribution of campaign materials relevant to small business owners through resource partners of the ,small ,business ,administration1 including small business development centers1 women business centers1 ,,score1 veteran business opportunity centers1 and ,apex ,accelerators2 and 7ii7 may select #a or more private or non-profit organizations that are well-qualified in the distribution of public service campaigns to aid in the dissemination of campaign materials4 7,c7 ,periodic updates ,not later than #a year after the date the campaign is initiated1 and annually thereafter1 the ,secretary shall update the campaign materials as needed to incorporate any significant changes due to new innovations1 products1 or services available to consumers or in light of new consumer harms that are identified4 7,d7 ,performance measures ,the ,secretary shall develop measures to evaluate the effectiveness of the campaign1 such as the effectiveness of the campaign at reaching consumers1 consumer engagement with materials1 and the level of consumer adoption of and satisfaction with artificial intelligence products and services4 7,e7 ,evaluation ,not later than #ij days after campaign materials are made available or distributed under subparagraph 7,b7 or updated under subparagraph 7,c71 the ,secretary shall employ a private or nonprofit organization to conduct an evaluation on the effectiveness of the campaign using the performance measures developed pursuant to subparagraph 7,d74 7#c7 ,multilingual materials ,the ,secretary shall ensure that the artificial intelligence consumer literacy materials and the campaign developed and disseminated under this subsection are available in ,english1 ,spanish1 and other languages deemed appropriate by the ,secretary4 7d7 ,reports 7#a7 ,artificial intelligence consumer literacy survey report ,not later than #ij days after the date of enactment of this ,act1 the ,government ,accountability ,office shall issue a report that-- 7,a7 summarizes all ,federal programs and materials extant at the time of enactment of this ,act that seek to improve artificial intelligence literacy for consumers2 and 7,b7 assesses the effectiveness of such programs4 7#b7 ,strategy for ,consumer ,artificial ,intelligence ,literacy ,report ,not later than #ae months after the date of enactment of this ,act1 and annually thereafter1 the ,secretary shall submit a report1 titled the ,strategy for ,consumer ,artificial ,intelligence ,literacy or ,,scail ,report1 to the ,committee on ,commerce1 ,science1 and ,transportation of the ,senate and the ,committee on ,energy and ,commerce of the ,house of ,representatives on the progress of the ,secretary in carrying out this ,act4 ,such report shall include-- 7,a7 the national strategy for artificial intelligence consumer literacy developed pursuant to subsection 7b72 7,b7 information concerning the implementation of the duties of the ,secretary described in this section1 including a list of government officials and other representatives consulted pursuant to subsection 7e72 7,c7 an assessment of the success of the ,secretary in implementing the national strategy developed pursuant to subsection 7b72 7,d7 an assessment of the state of artificial intelligence consumer literacy in the ,united ,states2 7,e7 a brief summary of the artificial intelligence consumer literacy materials developed pursuant to subsection 7c72 7,f7 for years in which the campaign is active1 a description on the status of the campaign and information regarding its dissemination1 efficacy1 and impact1 including information on any evaluation of the campaign conducted pursuant to subsection 7c77#b77;,e72 7,g7 information about the activities of the ,secretary in implementing this ,act planned for the next fiscal year2 and 7,h7 such other materials relating to the duties of the ,secretary under this ,act that the ,secretary deems appropriate4 7e7 ,consultation ,in carrying out this ,act1 the ,secretary shall actively consult with-- 7#a7 government officials with relevant consumer and artificial intelligence expertise1 including-- 7,a7 the ,chair of the ,consumer ,product ,safety ,commission2 7,b7 the ,secretary of ,education2 7,c7 the ,director of the ,national ,institute of ,standards and ,technology2 7,d7 the ,director of the ,national ,science ,foundation2 and 7,e7 the ,administrator of the ,small ,business ,administration2 7#b7 any other official the ,secretary identifies as having relevant expertise1 especially in the development of domain-specific artificial intelligence use cases1 such as-- 7,a7 the ,secretary of ,agriculture2 7,b7 the ,director of the ,consumer ,financial ,protection ,bureau2 7,c7 the ,attorney ,general2 7,d7 the ,chair of the ,federal ,communications ,commission2 7,e7 the ,chair of the ,federal ,trade ,commission2 7,f7 the ,secretary of ,health and ,human ,services2 and 7,g7 the ,administrator of the ,national ,highway ,traffic ,safety ,administration2 and 7#c7 industry and public organizations that the ,secretary identifies as having expertise1 information1 or knowledge relevant to artificial intelligence consumer literacy or dissemination of literacy materials to the public1 including representatives from-- 7,a7 private1 nonprofit1 and public organizations2 and 7,b7 ,state1 local1 ,tribal1 and territorial governments4 7f7 ,coordination of efforts ,the ,secretary shall take such steps as are necessary to coordinate and promote artificial intelligence consumer literacy efforts at the ,state and local level1 including promoting partnerships among ,federal1 ,state1 and local governments1 nonprofit organizations1 and private enterprises4 #e4 ,authorization of appropriations ,there are authorized to be appropriated to the ,secretary for fiscal years #bjbe through #bjcd such sums as may be necessary to carry out the activities described in this ,act4