,,iii #aae? ,,congress #b;d ,session ,s4 ,,res4 #cie ,,9 ,,! ,,s5ate ,,( ,,! ,,unit$ ,,/ates ,febru>y #g1 #bjah,mr4 ,?une 7= himself1 ,mr4 ,hat*1 ,mr4 ,b5net1 ,ms4 ,klobu*>1 & ,mr4 ,g>dn]7 submitt$ ! foll[+ resolution2 :i* 0 ref]r$ to ! ,committee on ,comm]ce1 ,sci5ce1 & ,transportation ,,resolution ,express+ ! s5se ( ! ,s5ate t ambu% m>ket+ adv]sely affects ! ,unit$ ,/ates ,olympic & ,p>alympic teams4 ,:]eas ! #bjah ,olympic & ,p>alympic ,w9t] ,games w occur on ,febru>y #i1 #bjah1 ?r\gh ,febru>y #be1 #bjah1 & ,m>* #i1 #bjah1 ?r\gh ,m>* #ah1 #bjah1 respectively1 9 ,pyeong,chang1 ,s\? ,korea2 ,:]eas approximately #c1jjj a?letes repres5t+ #ij nations across #g sports are expect$ at ! ,olympic ,w9t] ,games ,pyeong,chang #bjah & #fgj a?letes repres5t+ approximately #de nations across #e sports at ! ,p>alympic ,w9t] ,games ,pyeong,chang #bjah2 ,:]eas ,am]ican a?letes h sp5t c\ntless days1 mon?s1 & ye>s tra9+ to e>n a spot on ! ,unit$ ,/ates ,olympic or ,p>alympic teams2 ,:]eas ! ,t$ ,/ev5s ,olympic & ,amateur ,sports ,act 7#cf ,u4,s4,c4 #bbjeja et seq47-- 7#a7 e/abli%$ ! ,unit$ ,/ates ,olympic ,committee z ! coord9at+ body = all ,olympic & ,p>alympic a?letic activity 9 ! ,unit$ ,/ates2 7#b7 gave ! ,unit$ ,/ates ,olympic ,committee ! exclusive "r 9 ! ,unit$ ,/ates to use ! words ,olympic1 ,olympiad1 ,p>alympic1 & ,paralympiad1 ! emblem ( ! ,unit$ ,/ates ,olympic ,committee1 & ! symbols ( ! ,int]national ,olympic ,committee & ! ,int]national ,p>alympic ,committee2 & 7#c7 emp[]$ ! ,unit$ ,/ates ,olympic ,committee to au?orize sponsors t contribute to ! ,unit$ ,/ates ,olympic or ,p>alympic teams to use any tradem>k1 symbol1 insignia1 or emblem ( ! ,int]national ,olympic ,committee1 ! ,int]national ,paralympic ,committee1 ! ,pan-,am]ican ,sports ,organization1 or ! ,unit$ ,/ates ,olympic ,committee2 ,:]eas ,team ,,usa is significantly fund$ by #ce sponsors :o ensure t ! ,unit$ ,/ates has ! be/ ,olympic & ,p>alympic teams possible2 ,:]eas 9 rec5t ye>s1 a numb] ( entities 9 ! ,unit$ ,/ates h engag$ 9 m>ket+ /rategies t appe> to affiliate !mselves ) ! ,olympic & ,p>alympic ,games )\t becom+ (ficial sponsors ( ,team ,,usa2 ,:]eas any ambu% m>ket+ 9 violation ( ! ,lanham ,act 7#ae ,u4,s4,c4 #ajea et seq47 und]m9es sponsor%ip activities & creates consum] confusion ar\nd (ficial ,olympic & ,p>alympic sponsors2 & ,:]eas ambu% m>ket+ imp$es ! goals ( ! ,t$ ,/ev5s ,olympic & ,amateur ,sports ,act 7#cf ,u4,s4,c4 #bbjeja et seq47 to fund ! ,unit$ ,/ates ,olympic & ,p>alympic teams ?r\gh (ficial sponsor%ips3 ,n[1 !re=e1 be x ,t x is ! s5se ( ! ,s5ate t-- 7#a7 (ficial sponsor support is critical to ! success ( ,team ,,usa at all int]national competitions2 & 7#b7 ambu% m>ket+ adv]sely affects ! ,unit$ ,/ates ,olympic & ,p>alympic teams & _! ability to attract & reta9 corporate sponsor%ips4