,,ii  #aae? ,,congress  #b;d ,session   
,s4 #bfdj  ,,9 ,,! ,,s5ate ,,( ,,!      
,,unit$ ,,/ates  ,april #aj1 #bjah,mr4  
,da9es 7= himself & ,mr4 ,blum5?al7     
introduc$ ! foll[+ bill2 :i* 0 read     
twice & ref]r$ to ! ,committee on       
,comm]ce1 ,sci5ce1 & ,transportation  ,a
 ,,bill  ,to require op]ators t provide 
onl9e & simil> s]vices to educational   
ag5cies1 in/itutions1 or programs to    
protect ! privacy & security ( p]sonally
 id5tifiable in=mation1 & = o!r         
purposes4  #a4 ,%ort title ,?is ,act may
 be cit$ z ! ,safegu>d+ ,am]ican        
,families f ,exposure by ,keep+         
,in=mation & ,data ,secure ,act or !    
,,safe ,,kids ,act4  #b4 ,def9itions    
7a7 ,9 g5]al ,9 ?is ,act3 7#a7          
,commission ,! t]m ,commission means !  
,f$]al ,trade ,commission4  7#b7 ,cov]$ 
in=mation ,! t]m cov]$ in=mation means  
p]sonally id5tifiable in=mation or      
mat]ial1 or in=mation t is l9k$ or      
reasonably l9kable to p]sonally         
id5tifiable in=mation or mat]ial1 9 any 

m$ia or =mat1 t--  7,a7 is creat$ by or 
provid$ to an op]ator by a /ud5t1 or !  
/ud5t's p>5t1 9 ! c\rse ( ! /ud5t's or  
p>5t's use ( ! op]ator's site or s]vice 
= pre,k-#ab purposes2  7,b7 is collect$1
 g5]at$1 or ma9ta9$ by an educational   
ag5cy1 in/itution1 or program1 includ+  
tea*]s ( su* ag5cy1 in/itution1 or      
program2 or  7,c7 is collect$ by an     
op]ator ?r\gh ! op]ation ( its site or  
s]vice = pre,k-#ab purposes & p]sonally 
id5tifies a /ud5t1 includ+--  7i7 !     
/ud5t's fir/ & la/ "n2  7ii7 ! fir/ &   
la/ "n ( ! /ud5t's p>5t or ano!r family 
memb]2  7iii7 ! home or physical address
 ( ! /ud5t or /ud5t's family2  7iv7     
onl9e contact in=mation1 z def9$ 9      
section #acjb ( ! ,*ildr5's ,onl9e      
,privacy ,protection ,act ( #aiih 7#ae  
,u4,s4,c4 #feja71 = ! /ud5t2  7v7 a     
p]sonal id5tifi]1 su* z ! /ud5t's       
,social ,security numb]1 /ud5t numb]1 or
 biometric record2  7vi7 an id5tifi]    
describ$ 9 subp>agraph 7,d71 7,f71 or   
7,g7 ( section #acjb7h7 ( su* ,act 7#ae 

,u4,s4,c4 #feja7h77 = ! /ud5t2  7vii7 a 
photograph1 video1 or audio record+ t   
conta9s ! /ud5t's image or voice2       
7viii7 geolocation in=mation suffici5t  
to id5tify ! /reet "n & "n ( a city or  
t[n2 &  7ix7 o!r indirect id5tifi]s1 su*
 z ! /ud5t's date ( bir?1 place ( bir?1 
or "m's maid5 "n4  7#c7 ,de-id5tifi$    
cov]$ in=mation ,! t]m de-id5tifi$ cov]$
 in=mation means cov]$ in=mation t--    
7,a7 has be5 de-id5tifi$ by reasonable  
measures2  7,b7 is ma9ta9$ 9 a          
de-id5tifi$ fa%ion )\t attempt to       
re-id5tify2 &  7,c7 is n made available 
to o!r entities abs5t contractual       
agreem5t to n re-id5tify ! cov]$        
in=mation4  7#d7 ,e>ly *ildhood         
education program ,! t]m e>ly *ildhood  
education program means a program t     
meets ! requirem5ts ( clauses 7i7 &     
7ii77,,iii7 ( section #ajc7h77;,c7 ( !  
,high] ,education ,act ( #aife 7#bj     
,u4,s4,c4 #ajjc7h77;,c774  7#e7         
,educational ag5cy1 in/itution1 or      
program ,! t]m educational ag5cy1       

in/itution1 or program means-- 7,a7 an  
educational ag5cy or in/itution1 z def9$
 9 section #ddd7;a77#c7 ( ! ,g5]al      
,education ,provisions ,act 7#bj        
,u4,s4,c4 #abcb;g7a77#c771 except t su* 
t]m does n include an in/itution ( high]
 education2 or  7,b7 an e>ly *ildhood   
education program4  7#f7 ,eligible /ud5t
 ,! t]m eligible /ud5t means a /ud5t    
:o--  7,a7 is #ah ye>s ( age or old]2   
7,b7 is enroll$ 9 an in/itution ( high] 
education2 or  7,c7 has graduat$ f a    
second>y s*ool4  7#g7 ,in/itution (     
high] education ,! t]m in/itution (     
high] education has ! mean+ giv5 su* t]m
 9 section #ajb ( ! ,high] ,education   
,act ( #aife 7#bj ,u4,s4,c4 #ajjb74     
7#h7 ,op]ator ,! t]m op]ator-- 7,a7     
means ! op]ator ( a website locat$ on ! 
,int]net or onl9e s]vice t is us$       
prim>ily = pre,k-#ab purposes & 0       
design$ & m>ket$ = pre,k-#ab purposes1  
to ! ext5t t x is op]at+ 9 ?is capacity2
 &  7,b7 does n include an educational  
ag5cy1 in/itution1 or program4  7#i7    

pre,k-#ab purposes ,! t]m pre,k-#ab     
purposes means purposes t-- 7,a7 are    
direct$ by or t cu/om>ily take place at 
! direction ( an educational ag5cy1     
in/itution1 or program2  7,b7 aid 9 !   
adm9i/ration ( activities by an         
educational ag5cy1 in/itution1 or       
program1 includ+ in/ruction 9 !         
classroom or at home1 adm9i/rative      
activities1 & collaboration betwe5      
/ud5ts1 s*ool p]sonnel1 or p>5ts2 or    
7,c7 are o!rwise = ! use & b5efit ( !   
educational ag5cy1 in/itution1 or       
program4  7#aj7 ,/ate ,! t]m ,/ate means
 ea* ,/ate ( ! ,unit$ ,/ates1 ! ,di/rict
 ( ,columbia1 ea* t]ritory or possession
 ( ! ,unit$ ,/ates1 & ea* f$]ally       
recogniz$ ,indian tribe4  7#aa7 ,/ud5t  
,! t]m /ud5t means any individual :o    
att5ds or has att5d$ an e>ly *ildhood   
education program1 elem5t>y s*ool1 or   
second>y s*ool4  7#ab7 ,t>get$ adv]tis+ 
7,a7 ,9 g5]al ,! t]m t>get$ adv]tis+    
means pres5t+ adv]tisem5ts to a /ud5t or
 ! /ud5t's p>5t1 :]e ! adv]tisem5ts are 

select$ bas$ on in=mation obta9$ or     
inf]r$ ov] "t f ! /ud5t's onl9e         
behavior1 use ( onl9e s]vices1 or cov]$ 
in=mation4  7,b7 ,exclusion ,su* t]m    
does n include pres5t+ adv]tisem5ts to a
 /ud5t or ! /ud5t's p>5t at an onl9e    
location or ?r\gh an onl9e s]vice1 z    
long z--  7i7 in=mation ab\t ! /ud5t's  
onl9e behavior or use ( ! onl9e location
 or onl9e s]vice is n reta9$ ov] "t = ! 
purpose ( t>get+ subsequ5t adv]tisem5ts2
 &  7ii7 7,i7 ! adv]tisem5ts are bas$   
solely ^u t /ud5t's curr5t visit to !   
onl9e location2 or  7,,ii7 !            
adv]tisem5ts are 9 response to a /ud5t's
 reque/ = in=mation or fe$back4  7b7    
,t]ms def9$ 9 ,elem5t>y & ,second>y     
,education ,act ( #aife ,9 ?is ,act1 !  
t]ms elem5t>y s*ool1 p>5t1 & second>y   
s*ool h ! mean+s giv5 su* t]ms 9 section
 #haja ( ! ,elem5t>y & ,second>y        
,education ,act ( #aife 7#bj ,u4,s4,c4  
#ghja74  #c4 ,protect+ /ud5t privacy    
7a7 ,prohibit$ practices ,an op]ator may
 n-- 7#a7 collect1 g5]ate1 use or       

disclose any cov]$ in=mation1 or all[   
?ird p>ties to d s1 = purposes ( engag+ 
9 or p]mitt+ t>get$ adv]tis+ on !       
op]ator's site or onl9e s]vice1 or t>get
 adv]tis+ on any o!r site or s]vice1 if 
! t>get+ ( ! adv]tis+ is bas$ on any    
in=mation1 includ+ cov]$ in=mation &    
p]si/5t unique id5tifi]s1 t ! op]ator   
has acquir$ because ( ! use ( t         
op]ator's site or s]vice = pre,k-#ab    
purposes2  7#b7 sell or r5t cov]$       
in=mation to a ?ird p>ty1 except ?is    
p>agraph %all n apply to a nationally   
recogniz$ high s*ool academic assessm5t 
provid] solely to ! ext5t t ! provid]   
secures ! express writt5 cons5t ( ! p>5t
 or /ud5t1 giv5 9 response to cle> &    
conspicu\s notice1 only to provide      
access to employm5t1 educational        
s*ol>%ips or f9ancial aid1 or           
po/second>y educational opportunities2  
7#c7 use in=mation1 includ+ cov]$       
in=mation & p]si/5t unique id5tifi]s1   
creat$ or ga!r$ by ! op]ator's site or  
s]vice to create a p]sonal pr(ile ( a   

/ud5t o!r ?an = pre,k-#ab purposes1     
except t = purposes ( ?is p>agraph1     
creat+ a p]sonal pr(ile %all n include !
 collection & ret5tion ( acc\nt         
in=mation t rema9s "u ! control ( !     
/ud5t1 ! /ud5t's p>5t1 or ! educational 
ag5cy1 in/itution1 or program2 or  7#d7 
disclose cov]$ in=mation1 unless !      
disclosure is made-- 7,a7 pursuant to   
lawful process or to ensure legal &     
regulatory compliance ) ,f$]al or ,/ate 
law2  7,b7 7i7 9 fur!rance ( ! pre,k-#ab
 purpose ( ! site or s]vice2 &  7ii7 if 
! recipi5t ( ! cov]$ in=mation disclos$ 
"u ?is p>agraph does n fur!r disclose ! 
in=mation unless ! disclosure is done to
 all[ or improve op]ability &           
functionality ( ! op]ator's site or     
s]vice2  7,c7 = a s*ool1 educational1 or
 employm5t purpose reque/$ by ! /ud5t or
 ! /ud5t's p>5t1 z long z ! in=mation is
 n us$ or fur!r disclos$ = any o!r      
purpose2  7,d7 to protect ! safety or   
integrity ( us]s or o!rs or ! security (
 ! s*ool s]vice2 or  7,e7 to a ,/ate or 

local educational ag5cy1 includ+        
elem5t>y s*ools & second>y s*ools1 =    
pre,k-#ab purposes1 z p]mitt$ by ,f$]al 
or ,/ate law2 or  7#e7 not)/&+ p>agraph 
7#d71 disclose cov]$ in=mation to a     
?ird-p>ty s]vice provid] ( ! s*ool      
s]vice = purposes ( ma9ta9+1 develop+1  
support+1 improv+1 or diagnos+ !        
op]ator's site or s]vice unless !       
op]ator contractually requires ! provid]
 to comply ) all ! provisions ( ?is ,act
 7includ+ su* p>agraph74  7b7           
,requirem5ts ,an op]ator %all-- 7#a7    
e/abli%1 implem5t1 & ma9ta9 reasonable  
security proc$ures appropriate to !     
nature ( ! cov]$ in=mation t are design$
 to protect ! cov]$ in=mation f         
unau?oriz$ access1 de/ruction1 use1     
modification1 or disclosure2  7#b7      
unless ! educational ag5cy1 in/itution1 
or program or a /ud5t's p>5t cons5ts to 
! ma9t5ance ( ! cov]$ in=mation1 delete 
a /ud5t's cov]$ in=mation--  7,a7 )9 a  
reasonable "t aft] receiv+ a reque/ =   
deletion ?r\gh an educational ag5cy1    

in/itution1 or program1 or f ! /ud5t's  
p>5t2 or  7,b7 once ! data has outliv$ !
 legitimate purpose = :i* ! data 0      
collect$2  7#c7 obta9 cons5t f !        
educational ag5cy1 in/itution1 or       
program1 ?r\gh contracts or privacy     
policies 9 a mann] t is cle> & easy to  
und]/&1 reg>d+ ! types ( cov]$ in=mation
 collect$1 ! purposes = :i* ! cov]$     
in=mation is us$ or disclos$ to ?ird    
p>ties1 & ! id5tity ( any su* ?ird      
p>ties2  7#d7 disclose publicly1 on !   
website ( ! op]ator1 e privacy policy t 
! op]ator has e/abli%$ ) an educational 
ag5cy1 in/itution1 or program2  7#e7    
obta9 cons5t f ! educational ag5cy1     
in/itution1 or program & provide        
suffici5t notice on its website be=e    
mak+ mat]ial *anges to a contract or    
privacy policy = a s*ool s]vice2 &  7#f7
 support access to & correction ( cov]$ 
in=mation ?r\gh an educational ag5cy1   
in/itution1 or program4  7c7 ,au?oriz$  
uses  7#a7 ,uses ( cov]$ in=mation ,an  
op]ator may use or disclose cov]$       

in=mation ( a /ud5t "u ! foll[+         
circum/ances3 7,a7 ,if o!r provisions ( 
,f$]al or ,/ate law require ! op]ator to
 disclose ! in=mation1 & ! op]ator      
complies ) ! requirem5ts ( ,f$]al &     
,/ate law 9 protect+ & disclos+ t       
in=mation4  7,b7 ,= legitimate rese>*   
purposes1 z requir$ by ,f$]al or ,/ate  
law & subject to ! re/rictions "u       
applicable ,f$]al & ,/ate law or z all[$
 by ,f$]al or ,/ate law & "u ! direction
 ( an educational ag5cy1 in/itution1 or 
program 7includ+ a ,/ate educational    
ag5cy71 if cov]$ in=mation is n us$ =   
adv]tis+ or to amass a pr(ile on ! /ud5t
 = purposes o!r ?an pre,k-#ab purposes4 
7,c7 ,to an educational ag5cy1          
in/itution1 or program = pre,k-#ab      
purposes1 z p]mitt$ by ,f$]al or ,/ate  
law4  7d7 ,effect on m]g]s &            
acquisitions ,! prohibitions ( ?is      
section on sale & disclosure ( cov]$    
in=mation d n apply to ! m]g] ( an      
op]ator ) ano!r entity or ! acquisition 
( ! op]ator by ano!r entity 7includ+ any

 subsequ5t m]g] or acquisition71 provid$
 t ! op]ator or successor entity        
cont9ues to be subject to ! provisions (
 ?is section ) respect to cov]$         
in=mation acquir$ be=e ! m]g] or        
acquisition4  7e7 ,cont9u$ application  
,?is section %all cont9ue to apply1 aft]
 a /ud5t is no long] enroll$ 9 an       
educational ag5cy1 in/itution1 or       
program1 to cov]$ in=mation relat+ to ! 
/ud5t t 0 collect$ or g5]at$ :ile !     
/ud5t 0 enroll$4  #d4 ,rules (          
con/ruction  7a7 ,9 g5]al ,?is ,act %all
 n-- 7#a7 be con/ru$ to affect or       
o!rwise alt] ! protections & gu>antees  
set =? 9 section #ddd ( ! ,g5]al        
,education ,provisions ,act 7#bj        
,u4,s4,c4 #abcb;g7 7commonly kn[n z !   
,family ,educational ,rights & ,privacy 
,act ( #aigd71 ! ,*ildr5's ,onl9e       
,privacy ,protection ,act ( #aiih 7#ae  
,u4,s4,c4 #feja et seq471 or any o!r    
,f$]al /atute relat+ to privacy         
protection2  7#b7 be con/ru$ to limit ! 
au?ority ( a law en=cem5t ag5cy to obta9

 cont5t or in=mation f an op]ator z     
au?oriz$ by law or pursuant to an ord] (
 a c\rt ( compet5t jurisdiction2  7#c7  
limit ! ability ( an op]ator to use     
in=mation1 includ+ cov]$ in=mation1 =   
adaptive or p]sonaliz$ /ud5t le>n+      
purposes2  7#d7 limit an educational    
ag5cy1 in/itution1 or program f provid+ 
,int]net access s]vice = its own use1 to
 o!r educational ag5cies or in/itutions1
 or to /ud5ts & _! families2  7#e7 be   
con/ru$ to prohibit an op]ator's use (  
in=mation1 includ+ cov]$ in=mation1 =   
ma9ta9+1 develop+1 support+1 improv+1 or
 diagnos+ ! op]ator's s*ool s]vice2     
7#f7 impose a duty ^u a provid] ( an    
electronic /ore1 gateway1 m>ketplace1 or
 o!r means ( pur*as+ or d[nload+ s(tw>e 
or applications1 to review or en=ce     
compliance ) ?is ,act by op]ators (     
s*ool s]vices2  7#g7 imp$e ! ability ( a
 /ud5t or ! /ud5t's p>5t to d[nload1    
export1 transf]1 or o!rwise save or     
ma9ta9 data or docum5ts creat$ by or    
ab\t ! /ud5t or noncomm]cial            

applications creat$ by ! /ud5t2  7#h7 be
 con/ru$ to apply to g5]al audi5ce      
,int]net websites or g5]al audi5ce onl9e
 s]vices1 ev5 if log9 cr$5tials creat$ =
 an op]ator's site or s]vice may be us$ 
to access ^? g5]al audi5ce sites or     
s]vices2  7#i7 prohibit an op]ator ( a  
website or onl9e s]vice f m>ket+        
educational products directly to p>5ts  
if ! m>ket+ did n result f ! use ( cov]$
 in=mation obta9$ by ! op]ator ?r\gh !  
provision ( s]vices cov]$ "u ?is ,act2  
7#aj7 limit s]vice provid]s f provid+   
,int]net connectivity to s*ools or      
/ud5ts & _! families2 or  7#aa7 be      
con/ru$ to apply to ! sale1 "u !        
direction & control ( ! educational     
ag5cy1 in/itution1 or program1 ( /ud5t &
 class pictures1 ye>books1 memory books1
 & simil> traditional s*ool-sanction$   
commemorative activities4  7b7          
,nonprohibit$ actions ,no?+ 9 ?is ,act  
prohibits an op]ator f-- 7#a7 us+       
de-id5tifi$ cov]$ in=mation )9 !        
op]ator's s*ool s]vice or o!r sites or  

onl9e s]vices own$ by ! op]ator to      
improve educational products2  7#b7 us+ 
de-id5tifi$ cov]$ in=mation to          
demon/rate ! effectiv5ess ( ! op]ator's 
products or s]vices1 includ+ 9 ! m>ket+ 
( su* products or s]vices2  7#c7        
disclos+ de-id5tifi$ cov]$ in=mation = !
 developm5t & improvem5t ( educational  
sites & s]vices2 or  7#d7 disclos+      
de-id5tifi$ cov]$ in=mation = rese>* &  
developm5t1 includ+-- 7,a7 rese>*1      
developm5t1 & improvem5t ( educational  
sites1 s]vices1 & applications2 &  7,b7 
advancem5ts 9 ! sci5ce ( le>n+2  7#e7   
us+ recomm5dation eng9es to recomm5d to 
a /ud5t additional cont5t1 websites1 or 
onl9e s]vices = pre,k-#ab purposes (f]$ 
by an op]ator )9 a website or onl9e     
s]vice if ! recomm5dation is bas$ on    
educational improvem5t & is n det]m9$ 9 
:ole or 9 "p by f9ancial ga9 f a ?ird   
p>ty2 &  7#f7 respond+ to a /ud5t's     
reque/ = in=mation or = fe$back )\t !   
in=mation or response be+ det]m9$ 9 :ole
 or 9 "p by paym5t or o!r consid]ation f

 a ?ird p>ty4  7c7 ,p[] ,to cons5t &    
rights reg>d+ in=mation ab\t eligible   
/ud5t ,any provision ( ?is ,act t ref]s 
to ! cons5t ( ! /ud5t's p>5t = ! use or 
disclosure ( cov]$ in=mation or ! "r ( !
 /ud5t's p>5t to access or o!rwise      
obta91 use1 correct1 reque/ disclosure  
(1 or reque/ deletion ( cov]$ in=mation1
 %all1 9 ! case ( cov]$ in=mation ab\t  
an eligible /ud5t1 be consid]$ to ref]  
to ! cons5t or "r ( ! /ud5t & n !       
/ud5t's p>5t4  7d7 ,no effect on cons5t 
"u o!r law ,?is ,act does n modify !    
requirem5ts or /&>ds = cons5t1 includ+  
cons5t f m9ors & employees on behalf (  
educational in/itutions1 "u any o!r     
provision ( ,f$]al law or "u ,/ate law4 
#e4 ,implem5tation & en=cem5t  7a7      
,en=cem5t by ,f$]al ,trade ,commission  
7#a7 ,unfair or deceptive acts or       
practices ,a violation ( ?is ,act %all  
be treat$ z a violation ( a rule        
prescrib$ "u section #ah7;a77#a77;,b7 ( 
! ,f$]al ,trade ,commission ,act 7#ae   
,u4,s4,c4 #eg;a7a77#a77;,b77 reg>d+     

unfair or deceptive acts or practices4  
7#b7 ,p[]s ( ! commission  7,a7 ,9 g5]al
 ,! ,commission %all en=ce ?is ,act 9 ! 
same mann]1 by ! same means1 & ) ! same 
jurisdiction1 p[]s1 & duties z ?\gh all 
applicable t]ms & provisions ( ! ,f$]al 
,trade ,commission ,act 7#ae ,u4,s4,c4  
#da et seq47 7 incorporat$ into & made a
 "p ( ?is ,act4  7,b7 ,privileges &     
immunities ,any p]son :o violates ?is   
,act %all be subject to ! p5alties      
entitl$ to ! privileges & immunities    
provid$ 9 ! ,f$]al ,trade ,commission   
,act1 except z provid$ 9 p>agraph 7#c74 
7#c7 ,en=cem5t ) respect to nonpr(it    
organizations ,not)/&+ sections #d1     
#e7;a77#b71 & #f ( ! ,f$]al ,trade      
,commission ,act 7#ae ,u4,s4,c4 #dd2    
#de7;a77#b72 #df71 any jurisdictional   
limitation ( ! ,commission ) respect to 
nonpr(it organizations or common c>ri]s 
subject to ! ,communications ,act (     
#aicd1 or ,acts am5d+ or supplem5t+ t   
,act1 %all n apply = purposes ( ?is     
,act4  7b7 ,pres]vation ( commission    

au?ority ,no?+ 9 ?is ,act may be con/ru$
 9 any way to limit or affect !         
,commission's au?ority "u any o!r       
provision ( law4  7c7 ,consultation &   
coop]ation ) ,secret>y ( ,education ,!  
,commission %all consult & coop]ate ) ! 
,secret>y ( ,education 9 en=c+ ?is ,act 
9 matt]s involv+ educational ag5cies1   
in/itutions1 or programs4  7d7          
,relation%ip to ,/ate law  7#a7 ,9 g5]al
 ,?is ,act does n annul1 alt]1 or       
affect1 or exempt any p]son subject to !
 provisions ( ?is ,act f comply+ )1 !   
laws ( any ,/ate ) respect to ! treatm5t
 ( cov]$ in=mation by op]ators ( s*ool  
s]vices1 except to ! ext5t t su* laws   
are inconsi/5t ) any provision ( ?is    
,act1 & !n only to ! ext5t ( !          
inconsi/5cy4 ,= purposes ( ?is p>agraph1
 a law ( a ,/ate is n inconsi/5t ) ?is  
,act if ! protection su* law af=ds any  
us] ( a s*ool s]vice is great] ?an !    
protection provid$ by ?is ,act4  7#b7   
,rule ( con/ruction ,any ref]5ce 9 ?is  
,act to ,/ate law %all be consid]$ also 

to ref] to ! law ( a political          
subdivision ( a ,/ate4  #f4 ,effective  
date ,?is ,act %all take effect on !    
date t is #ah mon?s aft] ! date ( !     
enactm5t ( ?is ,act4