,illu/ration3 ,bookcov]3 ,,gift ,,c>d ,,design+ by ,,p$ro ,j ,,lemos ,,?is ,,*ri/mas ,,wrea? ,,= ,,y ,,publi%$ ,,by ,,! ,,s*ool ,,arts ,,magaz9e ,! ,davis ,press1 #be ,fo/] ,/reet1 ,worce/]1 ,mass4 ,,copyright$ #aibb1 ,,by ,,! ,,davis ,,press1 ,,inc41 ,,worce/]1 ,,mass41 ,u4 ,s4 ,a4 ,gift ,c>d ,design+ ,,p$ro ,j4 ,,lemos ,!re is less satisfactory holiday hunt+ = greet+ c>ds ?an = any o!r gift4 ,visit any %op :]e gift c>ds are 9 evid5ce & y w note h[ prospective pur*as]s g ov] & ov] ! display1 f9d+ "o "h1 disc>d+ x lat] & at ! end possibly mak+ a hesitat+ & unsatisfi$ selection4 ,publi%]s h /at$ to me t if !re is "o symbol ( ! holiday season t %\ld be rejuv5at$1 x is ! cu/om ( s5d+ gift c>ds4 ,we c all recall h[ de> to our eyes 7 ! lace-edg$1 is+lass1 sn[-encru/$ gift c>ds1 :i* _h to be h&l$ ) f+] tips1 & ! s++ bird s5tim5ts1 :i* 7 s da9tily reveal$ by a surprise op5+ ( a flap4 ,^! c>ds1 toge!r ) ! horse-hair s(a & ! wax fl[]s 9 a glass dome1 7 "p ( a c]ta9 evolution1 &1 ( c\rse1 ! only place n[ = su* c>ds is way d[n at ! bottom ( "s memory box4 ,previ\s to ! _w w>1 ,am]ica 0 flood$ ) c>ds ( a g+]bread t9sel ord] ( decorations turn$ out by ! million 9 =eign c\ntries4 ,^!1 z well z po/c>ds1 7 pr9t$ 9 huge editions by sweat-%op me?ods1 :i*1 toge!r ) c]ta9 8c't-be-done-bett]0 slogans1 caus$ our own %ops to fall back z competitors4 ,n[ we all "k t1 no matt] h[ p]fect ! pr9t+ may be1 ! design & idea mu/ be ! sell+ factor ( ! gift c>d4 ,& aga91 ! m ! idea & word+ meet ) ! p]sonal or local tr5d ( ! community 9 :i* x is di/ribut$1 ! bett] x w be accept$4 ,t possibly is ! reason :y y & ,i c't f9d :at we want :5 we look = a c>d to express our p]sonal feel+1 because x 0 express$ ei!r 9 ,dresd5 or ,london or ,hobok5 or ,squa%ville4 ,:at we ne$ are c>ds t are typical community expressions f ! p>ts ( ! c\ntry f :i* !y come4 ,x is j z fooli% = me to s5d y a c>d f ,cali=nia ) a home-com+ sleigh sc5e hav+ sn[-burd5$ ro(s = a back-gr\nd1 z x w\ld be = y to s5d a decoration unrelat$ to y\r environm5t4 ,let's use motifs & sc5es & word+ :i* create ! *>m ( our home section1 & we w f9d t ! c>d w be d\bly welcom$ by ! recipi5t on t acc\nt4 ,if ! ,am]ican c>d is to be enc\rag$ 9 ,am]ica1 ! design+ & appreciation ( su* mu/ be />t$ "r 9 ! art rooms ( our s*ools2 & ! mo/ important "p ( su* a problem is ! lett]+4 ,lett]+ ne$ n be approa*$ ) fe> & trembl+1 = x c be done ) ease & pleasure4 ,i "k ( /ud5ts :o %unn$ lett]+ because !y ?\ght x me*anical & labori\s1 b :o1 aft] discov]+ its possibilities1 _h almo/ to be brib$ to d any?+ else4 ,! old ma/]s & arti/-craftsm5 recogniz$ t lett]+ c\ld be z arti/ic z ! work] desir$ & no?+ is m beautiful 9 lett]+ ?an ! illum9at$ manuscripts & books ( ^? ages4 ,! easie/ way to produce lett]+ is to use ! lett]+ p5s4 ,^! p5s are made ) a sep>ate1 small brass tip :i* is plac$ on ! p5 z a f\nta94 ,! f\nta9 is fill$ f ! quill ( ! draw+ ink bottle1 j z ! ink is put into a rul+ p54 ,z ! p5s come 9 ab\t twelve diff]5t /roke-wid?s1 x is well to h a p5 hold] = ea* size4 ,?is w save confusion & "t4 ,:5 ! p5 is be+ us$ x %\ld be held s t bo? sides ( ! p5-po9t re/ on ! pap]4 ,x is n necess>y to press ! p5 = wide p>ts1 z x w almo/ automatically produce ! wide /rokes :5 br\ght d[nw>d & ! ?9 /rokes :5 br\ght upw>d4 ,! bo>d on :i* ! draw+ is made %\ld be plac$ at an angle ( #de degrees to p]mit ! ink to fl[ well4 ,if too great a slant is us$1 ! ink1 /range to say1 refuses to run up hill1 & if ! bo>d is plac$ flat1 ! ink on ! p5 w be too ambiti\s to arrive4 ,be=e beg9n+ a c>d1 ! idea %\ld be r\ghly plann$1 s t ! g5]al =ms may be consid]$4 ,?is is t]m$ ! 8dummy40 ,9 plann+ ! dummy1 consid] c>efully ! m>g9s4 ,good lett]+ is (t5 spoil$ by poor spac+4 ,because y are do+ lett]+1 d n ignore design pr9ciples4 ,e design pr9ciple y "k ( c be us$ 9 lett]+1 j z x c be 9 any art application4 ,to prev5t y\r lett]+ f be+ at a slant1 or 8(f its feet10 to use ! pr9t]'s t]m1 y %\ld rule light v]tical plumb l9es to guide y\r lett] /rokes4 ,:5 lett]+1 rememb] t unity mu/ be ?\ght ( cont9ually4 ,if ! f9i% ( ea* /roke or 8s]if0 is l>ge on ! fir/ lett]1 x mu/ be simil> on all o!r lett]s4 ,! ?9 /rokes ?r\gh\t a l9e ( lett]+ %\ld be equal 9 weight4 ,?is rule applies also to ! ?ick /rokes4 ,! lett]+ p5s take c>e ( ?is if us$ prop]ly & if no undue pressure is plac$ on ! p54 ,a beautiful initial is always a happy beg9n+ to a quotation4 ,) color or illum9ation add$1 mu* *>m is possible4 ,if ! lett]+ is on s(t-surfac$ pap]1 x w be f\nd t a lea!r tool or o!r metal po9t c be us$ = tool+ ! initial f ! back z well z f ! front4 ,gold or silv] wat] colors1 add$ ) prop] re/ra9t give a sp>kle to ! c>d4 ,if y\r class wi%es to raise funds = "s wor?y ent]prise try hav+ a class competition = gift c>ds4 ,! v]ses c be a problem = ! class 9 ,engli%4 ,select+ ! be/ half-doz5 designs1 get 9 t\* ) an engrav]1 & h ! /ud5ts make work+-draw+s4 ,"r !re y w le>n some?+ new ab\t draw+ = ! indu/ries4 ,!n aft] ! engrav+s are receiv$1 if y\r s*ool is "o ( ! =tunate ones ) a pr9t+ dep>tm5t1 h y\r /ud5ts co-op]ate ) ! pr9t+ /ud5ts 9 secur+ ! "r colors1 etc4 ,plan envelopes1 :i* c be easily made by cutt+ ! pap] f patt]ns & !n fold+ & pa/+ !m toge!r4 ,beg9n]s 9 gift c>d design+ %\ld all be enc\rag$ to />t ) simple "w1 simil> to t 9 ,plate #c4 ,su* "w results 9 well-design$ c>ds & is enc\rag+ to ! orig9ator4 ,! idea ( us+ cut pap] is always good ) amateur arti/s1 z x helps !m to keep _! "w simple & makes color h>monies easi]4 ,elaborate ideas1 su* z figures1 ornate designs1 etc41 %\ld be avoid$ at ! />t4 ,9 select+ colors1 ! /ud5ts %\ld be enc\rag$ to use subdu$ or gray$ tones1 =1 by ?is means1 !y are mu* m c]ta9 ( obta9+ a ri*-look+ c>d4 ,!re are too _m pr9t$ c>ds already on ! m>ket :i* are done 9 gaudy colors1 )\t add+ m4 ,if cut pap] c>ds are made1 ! /ud5ts c decide on ! colors !y want by lay+ /rips ( ! color$ pap] side by side1 until ! be/ color s*eme has be5 decid$ ^u4 ,too mu* /ress _c be laid ^u good plac+ or arrangem5t ( ! lett]+4 ,9 ,plate #d1 we h a s]ies ( c>ds t are fairly good1 b t w\ld h be5 q a bit improv$ by bett] lett]+4 ,! ideas & g5]al arrangem5t ( ^! c>ds make !m good sugge/ions4 ,(t5 we f9d /ud5ts 9 classes turn+ out c>ds all bas$ ^u ! same g5]al composition4 ,x is easy = /ud5ts to foll[ a g5]al type ( c>d sugge/$ by ! tea*] or "s progressive "y arti/4 ,9 ,plate #e1 we f9d a page ( t5 typical arrangem5ts4 ,al?\gh diff]5t z to basic composition1 !y are all good1 & c be us$ z a />t = orig9al "w4 ,always be> 9 m9d ! idea t bo? lett]+ & decoration %\ld be 9 complete h>mony4 ,light fanta/ic lett]+1 = in/ance1 w\ld n be 9 h>mony ) heavy1 bold decorations4 ,9 late ye>s we f9d _m arti/s & design]s1 :o _c f9d suitable c>ds 9 ! book %ops1 sket*+ designs ( _! own & hav+ !m pr9t$4 ,9 ?is way !y c put 9 an individual t\* & produce a c>d t exactly meets _! requirem5ts4 ,al?\gh su* a c>d is m exp5sive ?an a /ock c>d1 ! plan works out well = ^? :o h a fair li/ ( mail+ acqua9tances4 ,a page ( su* c>ds is %[n 9 ,plate #f4 ,! use ( flat1 massive tones1 provid$ ! colors are n too heavy1 always makes a di/9ctive c>d4 ,plate #g %[s a page ( su* designs4 ,a good typical example is ! c>d 9 ! l[] "r h& corn] :i* conta9s ! quotation f ,dick5s4 ,! use ( ton$ pap] (t5 helps4 ,at mo/ art /ores x is possible to obta9 a vegetable p>*m5t pap] :i* makes spl5did mat]ial on :i* to draw or pr9t ! /rong1 decorative type ( gift c>d4 ,(t5times we receive or s5d holiday c>ds t are bas$ on a humor\s tr5d4 ,no?+ takes s well z a bit ( v]se ) a smile ti$ onto x some:]e1 provid$ x is well done4 ,a *e]ful c>d is g5]ally kept & plac$ :]e its own] c see x (t54 ,designs = su* c>ds %\ld be well-plann$1 9 ord] to avoid an appe>ance ( ! comic val5t9e 9 _! g5]al make-up4 ,a page ( "w hav+ ! semi-humor\s elem5t is f\nd 9 ,plate #h4 ,anyone desir+ to reproduce an arti/ic c>d ) ! m9imum exp5se1 w d well to look into ! idea ( us+ cut l9oleum4 ,by plann+ motifs t hold well toge!r1 & are /rong 9 design1 x is possible to cut out "s v acceptable blocks 9 heavy l9oleum4 ,f ^!1 almo/ any numb] ( gift c>ds c be pr9t$ by h& 9 v>i$ colors4 ,:5 dry1 ^! c>ds c be h& color$4 ,because ( ! difficulty 9 cutt+ out ! lett]s1 "o %\ld use z few words z possible4 ,designs adapt$ to ?is "w are f\nd 9 ,plate #i4 ,occasionally1 /ud5ts hav+ a natural b5t or en?usiasm = design w be f\nd anxi\s to produce a c>d ( ! /yle f\nd 9 ,plate #aj4 ,9 c>ds ( ?is k9d1 c>eful att5tion mu/ be giv5 to ! motifs us$ & to ! plac+ ( ^! motifs 9 ! g5]al composition4 ,z mo/ ( ! /ress is laid on ! design1 r ?an ! lett]+1 x is important t ?is design be well plann$ & equally well c>ri$ out4 ,9 case ( d\bt1 x is bett] to leave out "s ( ! ornam5t r ?an h ! c>d ov]cr[d$ or ornate4 ,! holiday motifs %[n 9 ,plate #aa are n only adapt$ to gift c>ds1 b also to po/]s1 place c>ds1 & room or tree decorations4 ,x is a good problem to all[ ! /ud5ts to take su* a page ( motifs & f !m to plan _! own c>d1 us+ _! own ideas z to size ( c>d1 proportion1 lett]+1 etc4 ,?is is spl5did tra9+ = ! arti/s 9 ! l9e ( :at is kn[n to ! pr9t]s z 8make-up40 ,aft] ! prelim9>y sket*es h be5 made ! tea*] c call att5tion to mi/akes 9 balance1 rhy?m1 etc41 & sugge/ corrections4 ,o!r useful ornam5ts1 n only = ,*ri/mas b also = ,ea/] & ,hall[e'en1 are f\nd 9 ,plates #ab & #ac4 ,! te/ ( a /ud5t's ability lies 9 ! way he is able to arrange su* motifs into a good c>d1 or ! mann] 9 :i* he d]ives ideas f ^! motifs = orig9al "w4 ,plate #ad gives u "s v effective motifs = ,wa%+ton's ,bir?day4 ,^! figures c be cut 9 pap]1 done 9 opaque wa%1 or f9i%$ 9 p5 & ink4 ,orig9al poems may be writt5 by memb]s ( ! class & add$ to ! c>d4 ,s*ool programs or invitations c be made a class problem = ?is topic4 ,val5t9es also af=d a good opportunity = a class problem4 ,try to enc\rage 9 ! /ud5ts ! developm5t ( new ideas or orig9al treatm5t 9 ! h&l+ ( _! val5t9e c>ds4 ,a c>d does n ne$ to be gaudy1 ov]-elaborate1 or grotesque1 9 ord] to be attractive4 ,a few simple motifs1 well plac$1 & ) good color+1 w produce ! mo/ pleas+ k9d ( a c>d4 ,humor\s c>ds1 conta9+ good clean fun are always acceptable1 if well done4 ,a ,val5t9e conta9+ unique possibilities is %[n 9 ,plate #af4 ,! same idea c be v>i$ s z to make a numb] ( novel c>ds4 ,! little envelope1 :i* ?is c>d features1 is easily con/ruct$ & w hold q a message1 if writt5 c>efully4 ,! figure ( ! mess5g] c be h& color$ 9 buff & v]milion4 ,! c>ds & motifs %[n on ^! plates make a s]ies ( g5]al sugge/ions4 ,bas$ on ! types %[n "h1 z reg>ds lett]+1 design1 & c>d sizes1 gift c>ds = ! v>i\s holidays & = bir?days c be plann$ & work$ out4 ,once y\r /ud5ts produce su* c>ds1 !y w nev] aga9 be satisfi$ ) /ock c>ds4 ,successful /ud5ts c f9d remun]ation z well z mu* joy 9 design+ gift c>ds = _! fri5ds' ne$s1 & 9 "t may be able to create a m>ket 9 _! own locality4 ,outl9e = ,problems 9 ,gift ,c>d ,"w ,,problem #a4 ,h /ud5ts select or orig9ate a good ,*ri/mas s5tim5t4 ,next1 sket* on an #h x #aj %eet ( p5cil pap] f\r diff]5t arrangem5ts ( ?is idea4 ,,problem #b4 ,aft] select+ ! be/ composition f sket*es 9 ,problem #a1 plan a c>d & envelope arrangem5t to g ) x4 ,/udy ov] sugge/ions giv5 9 ,plate #b4 ,,problem #c4 ,us+ ?ree colors & a t9t$ pap]1 complete ! idea plann$ 9 ,problems #a & #b4 ,possibly two v>i$ types ( c>ds c be work$ up4 ,,problem #d4 ,z a v>iation1 design & complete two simple c>ds 9 cut pap]4 ,use ab\t f\r colors1 us+ ! backgr\nd z "o ( ! colors4 ,,problem #e4 ,keep+ ! flat decorative type ( "w z a /&>d /udy ! c>ds 9 ,plate #g4 ,next1 design a ,*ri/mas fold] ( two or f\r pages1 hav+ a cov] design & lett]$ v]se inside4 ,,problem #f4 ,plan a set ( f\r holiday tags or /ick]s to g ) packages4 ,^! %\ld n exce$ #b x #c in*es 9 size & c be ( ! semi-humor\s type4 ,,problem #g4 ,h /ud5ts copy a good p5 alphabet us+ bo? ! capitals & small lett]s4 ,?is c>d %\ld be made on a #h x #aj %eet ( bri/ol bo>d4 ,,problem #h4 ,ei!r look up or orig9ate "s text t w make a good holiday gift4 ,block out a wall c>d t w be ab\t #f x #i in*es 9 proportion & design ! motto to fit ?is space us+ ! p5 lett]s /udi$4 ,,problem #i4 ,/udy ! cut pap] c>ds made 9 ,problem #d4 ,also look at ,plate #i4 ,next1 on p5cil pap]1 block out two compositions t w cut well 9 l9oleum4 ,select ! be/ & "w x out c>efully 9 color1 plann+ e "p 9 flat tones4 ,,problem #aj4 ,f color sket*1 trace & cut out ! l9oleum blocks4 ,us+ opaque wat] colors1 pr9t a set ( fifte5 or tw5ty good c>ds4 ,make envelopes to g ) !m4 ,v>y color s*emes if desir$4 ,,problem #aa4 ,all[ ea* /ud5t to orig9ate a color s*eme & table plan = a ,*ri/mas d9n]4 ,aft] ?is has be5 p]fect$1 h ea* /ud5t make six place c>ds to g ) ! decorations4 ,,problem #ab4 ,/udy sugge/ions 9 ,plate #ab & #ac4 ,f ^! or o!r mat]ial1 design "o r\nd & "o oblong /ick] to be plac$ on a gift package4 ,?is may be = any ( ! holidays or = a bir?day4 ,,problem #ac4 ,look ov] ,plate #ad4 ,us+ ^! sugge/ions or simil> ones1 plan a program or an invitation to ,wa%+ton's ,bir?day ex]cises at ! s*ool4 ,size & color optional4 ,,problem #ad4 ,/udy ,plates #ae & #af4 ,next1 design two good ,val5t9es1 "o be+ ( ! greet+ type & ! o!r hav+ "s novelty add$1 z ! "o f\nd 9 ,plate #af4 ,keep lett]+ cle> & simple4 ,,problem #ae4 ,design an arti/ic ,ea/] ,c>d1 us+ :ite or cream pap] & delicate color+4 ,tie ) appropriate cord or ribbon4 ,,problem #af4 ,plan invitations to a ,f\r? ( ,july p>ty4 ,"w = a unique effect )\t us+ too _m colors4 ,,problem #ag4 ,d ! same ) ,hall[e'en1 us+ cut pap] in/ead ( colors4 ,,problem #ah4 ,design an invitation to a ,?anksgiv+ d9n]1 us+ a comb9ation ( ink outl9es & flat wa%es ( wat]color4 ,illu/ration3 ,,plate #a ,a ,,good ,,gift ,,c>d is always fir/ sket*$ 9 lightly & plann$ f ! /&po9t ( good balance & design4 ,9 design+ a c>d always try sev]al small arrangem5ts or compositions be=e decid+ on ! "o to complete4 ,illu/ration3 ,,plate #b ,,9 ,,addition to ! plann+ ( ! lett]+1 ! design] has an opportunity = inv5tion z reg>ds ! type ( c>d & its envelope or conta9]4 ,a novel idea goes a long way t[>d success4 ,illu/ration3 ,,plate #c ,,no?+ pleases ! receiv] s mu* z a h& f9i%$ c>d f "s good fri5d4 ,above are "s simple designs t any arti/ c\ld produce4 ,^! orig9als 7 made by *ildr54 ,illu/ration3 ,,plate #d ,,ano!r ,,page conta9+ "s simple compositions4 ,by us+ subdu$ tones ( gre51 r$ & :ite on a gray or buff pap]1 v int]e/+ color effects may be obta9$4 ,^! 7 made by /ud5ts 9 high s*ool grades4 ,illu/ration3 ,,plate #e ,,*ri/mas ,,c>ds4 ,t5 typical arrangem5ts4 #a4 ,full panel decorations4 #b4 ,initial decoration4 #c4 ,ornam5tal initial4 #d4 ,text illu/rat$4 #e4 ,lett]+ only4 #f4 ,lett]+ & panel ornam5t4 #g4 ,panel decoration & text panel4 #h4 ,pictorial panel & text4 #i4 ,bord] decoration4 #aj4 ,free symbol & text4 ,all ! orig9als1 sev]al publi%$ = g5]al sale1 o!rs privately pr9t$1 7 9 color4 #c1 #f1 #g1 #i1 & #aj 7 h& color$4 ,to make an orig9al c>d1 *oose ! arrangem5t t seems mo/ desirable1 & sub/itute elem5ts hav+ a p]sonal appeal--o!r salutations or quotations & appropriate decorative elem5ts4 ,illu/ration3 ,,plate #f ,,f\r ,,v>i$ ,,/yles ( design 9 holiday c>ds1 = m advanc$ tal5t4 ,note h[ ea* "o is bas$ on a f\ndation ( good design4 ,^! c>ds 7 all design$ by ^? s5d+ !m out z p]sonal greet+s4 ,illu/ration3 ,,plate #g ,a ,,page ( /rong designs made by art s*ool /ud5ts4 ,notice h[ ! designs h be5 kept 9 simple broad masses & ! lett]+ made "p ( ! design4 ,! orig9als 9 color 7 ev5 m unifi$4 ,illu/ration3 ,,plate #h ,a ,,page ( ,*ri/mas ,c>ds 9 :i* a semi-humor\s elem5t has be5 incorporat$4 ,c>ds l ^! (t5 create a pleasant v>iation f ! m =mal ones4 ,^! 7 design$ by high s*ool /ud5ts4 ,illu/ration3 ,,plate #i ,,/rong1 ,,well ,,mass$ ,,designs l ^! are well adapt$ to "w 9 cut l9oleum4 ,if pr9t$ 9 a deep gray or br[n & h& color$ ) light wa%es ( transp>5t color !y make an unusually ri* look+ c>d4 ,illu/ration3 ,,plate #aj ,,c>ds us+ figures ( ! po/] type4 ,9 ^! ! acc5t has be5 plac$ on ! decorative design quality4 ,if prop]ly done1 su* a problem gives ! /ud5t f9e tra9+ 9 spac+1 balance & rhy?m1 & results 9 a highly arti/ic c>d4 ,illu/ration3 ,,plate #aa ,a ,,set ( holiday motifs t w help 9 plann+ ,*ri/mas ,gift ,c>ds or quotations4 ,^! are simple en\gh to be us$ by beg9n]s4 ,illu/ration3 ,,plate #ab ,a ,,page ( useful holiday designs4 ,^! may be us$ z ! basis ( orig9al c>ds4 ,_! wide range sugge/s a v>iation ( te*niques4 ,simple l9e draw+s1 simil> to t ( ,hall[e'en are be/ adapt$ to h& color+4 ,illu/ration3 ,,plate #ac ,,ano!r ,,page ( good sugge/ions4 ,! silh\ette at ! top sugge/s possibilities 9 cut pap] = ! little folks4 ,! use ( cut out motifs 9 color$ pap] is an easy way = ! y\ng] arti/s to make _! c>ds4 ,illu/ration3 ,,plate #ad ,,sugge/ions = ,wa%+ton's ,bir?day4 ,silh\ettes may be produc$ 9 cut pap]1 /5cil "w1 opaque colors or p5 & ink4 ,bo? ,wa%+ton's & ,l9coln's ,bir?day (f] good opportunities = art projects4 ,illu/ration3 ,,plate #ae ,a ,,page ( int]e/+ ,val5t9e designs4 ,! use ( a light & d>k color aga9/ a m$ium ton$ pap] is a sure way ( obta9+ quick & effective results4 ,v>iations1 )\t figures1 c be made by ! y\ng] arti/s4 ,illu/ration3 ,,plate #af ,a ,,unique ,,val5t9e ,,design4 ,9 ?is "o an individual message c be writt5 & put 9 ! little envelope4 ,v>iations1 su* z a little dog hold+ a val5t9e-lett] or a bird ) "o 9 8 bill might be work$ out simil> to ?is idea4